Starting a community fundraiser in your city

Step-by-step guide to launching a local campaign that people trust and support.

Ritu Malhotra, Community Lead 6 min readPublished 22 August 2025 Reviewed 22 August 2025

A community fundraiser is the fastest way to rally your neighbourhood, colleagues, or WhatsApp group around a cause you care about.

Step 1 — Pick a verified cause

Choose from the Anudaan verified list. Skip the temptation to invent your own — donors trust vetted causes.

Step 2 — Set a realistic goal

First-time fundraisers do best with goals of ₹25,000 – ₹1 lakh over 30 days.

Step 3 — Personal video

A 30-second video from you — why this cause, why now — increases conversion by 3x on our platform.

Step 4 — Weekly updates

Post short updates every Sunday. Donors who see updates are 2x more likely to give again.

Sources & references

1.Van Dhan Vikas Yojana — programme guidelines — TRIFED, Ministry of Tribal Affairs, 2024
2.Field notes from Anudaan partner NGOs, Bharuch belt — Anudaan Foundation, 2025

Editorial note

Written by the Anudaan editorial desk with inputs from partner NGOs and community field teams. Every factual claim is checked against the sources listed above, and the piece is revisited each time programme data or regulation changes.

Spotted something inaccurate? Write to the editorial desk and we will correct and re-date the piece.